Responsive Design

What is Responsive design?

Responsive design improves your website’s appearance on mobile phones and tablets. It means coding your website in a different way to standard. It takes longer and cost more, but it’s far cheaper than building a separate website for mobiles.

How does it work?
In essence the page is created in blocks that relay themselves to fit the available screen size. We swap logos, make horizontal menus become vertical, and re-size graphics as part of the process so different images are displayed at different screen sizes. Text blocks are re-laid and stacked on top of each other rather just shrinking and making you use the zoom function in order to read the text. Have you tried flicking across a zoomed in screen on a Blackberry?


Try this website on your phone or tablet or simply click and drag the corner of the browser to re-size the window and you’ll see what I mean.

Responsive design is also good for Google, search engines can tell if you have catered for all types of user and will give you a better ranking.

We can upgrade existing sites but it’s far more cost effective if ordered at the time of build.